- Experts gather at Tourism Marketing conferences.
- Partnerships are formed between Government and the Private Sector.
And Marketing Corporations, e-Tourism Councils and Tourism Marketing Advisory Committees are a vital, proactive link between Business owners and the best practices in effective tourism marketing strategies.
Events like the 2008 Ontario Tourism Summit, this October in Toronto, serve to highligh the economic fact that Tourism has become one of the largest and fastest-growing industries in the world, and help to spread solutions for tourism marketing strategies that have worked.
The Ontario Tourism Marketing Partnership Corporation (OTMPC) and Tourism Industry Association of Ontario (TIAO), invite you to join them at the Metro Toronto Convention Centre, October 6th-8th.
September 14, 2008 at 4:05 pm
Truths About Tourism Partnerships
1. Only a few will actually drive solid tourism business
2. Those initiated by the private sector instead of DMO’s or Government tend to be more business driven.
3. Most tourism partnerships are insignificant in the dollars provided by government and are used mostly as election incentives for local communities.