You’ve likely heard it already.
You already know that 2/3 of travelers ONLY
use the Internet to plan their vacations.
Do you devote 2/3 of your marketing budget to online marketing strategies?
Travelers use the Internet for everything, from mapping the driving route or booking the airline tickets,
booking transportation, accommodations and event tickets, to browsing
pictures and menus to find local restaurants before they start their
vacation!
Today’s travelers are captivated by a relationship that BEGINS and grows online.
Tourism Marketing for 2009 and beyond.
- New Social Media sites like Facebook have made it easy and compeling
for millions of people to register and connect with dozens, sometimes
hundreds of family and friends.Match this up with the fact that, on a personal level, most
Tourism Operators have also used Social Media sites to connect with
their family and friends online – and it’s like peanut butter and
chocolate!
Now, more than ever, travel and tourism business owners can target
and build a relationship with their ideal client, while both people are
at home, without the cost of traveling to Sport Shows
Remember – your ideal client now logs into Facebook or eMail daily…
but, they only attend Sport Shows annually…
Douglas Lampi takes the guess-work out of
Tourism Marketing, by teaching the small business owner Social Media
strategies that build lasting, measureable results.
Save time, go directly to the most effective strategies. Learn to protect your personal privacy while boosting your business connectedness.
Doug can show you how to spend just one hour each evening online
through this winter to build online relationships with new prospects -
and especially with people who have booked a vacation with you, now, or
in the past.
With Social Media Marketing prepared in advance for next season, then you can REALLY maximize the power of word-of-mouth adversiting from your current guests with real-time, online exposure before your client’s entire friend networks.
Here’s an example:
Say you have a group of 6 visitors who each have 60
friends on Facebook. Have your guests stand together for a digital
picture before they paddle off on their trip. You post the picture to
your Facebook Fan page, and tag them in the picture… and instantly, ALL
of their friends and family are notified! In this example you can
leverage the relationships of your guests to reach 360 people with your
marketing message – before your clients have paddled around the bend!
then you know your business has to be a part of it.
Visit www.douglampi.com, join the Newsletter, and see how Doug makes it simple for your Tourism Marketing to Go Social!
Posted by marketingtourism 
